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Bella Hadid Becomes the Face of Nar’s New Campaign

Bella Hadid has been booking campaign after campaign.  After starting 2017 with being the face of Dior’s makeup line, and then becoming a Nike ambassador Bella has landed a Nar’s Campaign.  The model will be the face of the makeup brand’s new Powermatte Lip Pigment.

Want to sneak a peek at our new Powermatte Lip Pigment? Check it out on our newest campaign model, @BellaHadid in a little BTS preview. #narsissist

A post shared by @narsissist on

The campaign, which was shot by François Nars himself, had a very rocker chic vibe to it.  Hadid resembles Joan Jett with a light smokey eye and a punkish hair style.  Bella also appears next to model, Justin Gossman, but it was François Nars who she was truly excited to work with.

“François Nars has such beautiful energy.  He’s taken so many iconic photographs, so for me to have the opportunity to work with him was a dream come true!  I knew it was going to be an amazing shoot because of how iconic François is and the level of creativity he puts into the makeup and his photographs.  It is incredible!”

It is quite remarkable that Bella Hadid, who is still has a contract with Dior makeup, is also starring in a Nar’s campaign.  It is very rare that a model does two different campaigns for different companies in the same category.  But good for Hadid for juggling the two brands in her career.

As for Nar’s new Powermatte Lip Pigment, it will be available in 20 shades for a retail price of $26 each.  The product will launch on the Sephora Mobile App on July 5th, and in Sephora stores on July 13th.

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