Knotonmyplanet is the nonprofit organization that encourages people to stop killing elephants for ivory. If we don’t stop, then we will be the last generation to see elephants.
Doutzen Kroes is one of the founders of the coalition and with the help of her friends, social media influencers, people in the fashion and entertainment industry has been raising awareness about the issue.
A huge thank you to all who participated in this year's @knotonmyplanet initiative! It's with your help that we can help end the slaughtering of elephants. Thank you, @imaanhammam, @behatiprinsloo, @adwoaaboah, @_dilone, @mirandakerr, @micarganaraz, #JuliaNobis, @rosiehw, @real_achok, @georgecortina, @jeannedamas, @soojmooj, @_ihua_, #KesewaAboah, @angelcandices, @taylor_hill, @carlynecerfdedudzeele, @emrata @natasupernova @iblamejordan, @joansmalls, @sunneryjames, @sarasampaio and @iosonomariacarlaboscono! In addition, thank you, @imgmodels, @womenmanagementny, @dnamodels, @wilhelminamodels, and @thelionsny. Specifically, we thank @halucinajen, @ashleybrokaw, @donatbarrault, @locknj, @blackberrylizz, and everyone else who made this possible. #KnotOnMyPlanet
Different celebrities from models, actors to designers are involved in the project, sharing what we should know about elephants and their survival:
You can also help the cause by donating here.