The Grammy-winning music duo, The Chainsmokers, appears to be expanding into the fashion industry!
This fall, The Chainsmokers will become the new global ambassadors for Tommy Hilfiger’s menswear collection. The new collection will incorporate a 90’s style with a fresh, modern look.
‘Alex and Drew are truly the perfect definition of today’s Tommy Guy – their talent, optimism, unique sound and effortless cool have made them standout in the music world,’ said designer Tommy Hilfiger when announcing the new collaboration.
Another well-known celebrity has already served as an ambassador for the Hilfiger brand. Earlier this year, Gigi Hadid and Tommy Hilfiger debuted their Tommy x Gigi Spring 2017 collection at a L.A. fashion show.
According to The Chainsmokers, they are excited to work with a designer who has been able to establish collaborations between the fashion and music worlds. “Like Tommy Hilfiger, we have always believed in celebrating individuality and breaking conventions,” said The Chainsmokers.
Fans have something else to look forward to. The Chainsmokers decided to create a custom-mixed music track for the video teaser which will be released for the fall campaign.