Kim Kardashian West Is Launching Not One, But Three New Fragrances Today

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With her liquid lips and créme contour kits, Kim Kardashian West has established herself in the beauty industry and is now expanding her beauty brand even further to include fragrances.

KKW Beauty will launch three new perfumes on Nov. 15 at 10 a.m. PST. Each of the scents will feature notes of Kim’s favorite scent, Gardenia.

The signature scent of the collection will be called Crystal Gardenia, which features additional notes of water lily, and tuberose. The second scent is called Crystal Gardenia Citrus which is a fresh and energetic scent that features Gardenia as well as jasmine, orange, and lemon oil. The third and final scent titled Crystal Gardenia Oud is more on the sexier side with notes of heady, sultry oud wood as well as bergamot and lavender.

“After my whole Paris situation over a year ago, all my friends would come over and bring me healing crystals,” Kim told Entertainment Tonight. “I wasn’t really into them. I didn’t know much about them. Enough people brought them over that I love the shape, I loved holding it, and I felt like, ‘OK, this is it. I want something that I feel like calms me, is healing…’ And I wanted the bottle, especially the smaller one.”

The scents will be packaged in crystal-shaped bottles as a way to bring the same calm essence to her fans.

“It felt so pure to me,” she added. “I just loved [how] the properties of the rose quartz and citrine bring happiness, and it just meant so much to me to look into what crystals mean and their healing properties.”

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