What is #BeatPlasticPollution & How to Join

An indian kid plays near a plastic waste dump yard on the banks of Yamuna River ,on world environment day in Allahabad on June 5,2018 . India is hosting the World Environment Day this year, which is one of the most important days observed by the UN worldwide. A platform for encouraging awareness and propagating the need for protecting the environment, this day will be celebrated on June 5.Ever since its conception in 1974, World Environment Day has had a special theme relating to the pressing environmental concern at the time. The theme for the year 2018 is “Beat Plastic Pollution”. (Photo by Ritesh Shukla/NurPhoto)

“Beat Plastic Pollution” is a movement of the World Environment Day 2018 which encourages people to come together and raise awareness about the plastic pollution and the need to pay attention to the environmental changes.

If you can’t reuse it, refuse it

Celebs like Gisele Bundchen, Arnold Schwarzenegger, Alice Eve and others are encouraging everyone to take part in this movement.

Audrey Azoulay, Director-General of UNESCO said:

“Today, nearly one-third of the plastic packaging we use bypasses collection systems and ends up polluting our environment. This pollution particularly concerns our oceans. Carried by the seawater currents, billions of plastic fragments are amalgamated in the oceans. Over the last four decades, the amount of this waste has increased a hundredfold in the Pacific Ocean, to the point of forming what is now called the “seventh continent” of plastic, a vast garbage patch swirling around in the North Pacific, the size of one-third of the United States of America.

While ocean plastic pollution is primarily a threat to marine ecosystems, it is also a danger to human health as plastic waste enters the food chain. In recent years, these risks have increasingly attracted attention from policy-makers, the private sector, environmental NGOs, the media and the scientific community.

On this World Environment Day, let’s share our ideas and solutions on #BeatPlasticPollution. Together, we can change our habits and beat this problem.”

World Environment Day is June 5th.

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